With 74.6 bn euros in turnover, French culture stands up to the crisis
The study “The basis of French influence and competitiveness”, published in November 2013 by EY (formerly Ernst & Young), has taken an unprecedented look at the overall landscape in the cultural and creative industries, a prosperous sector that could prove vital for the economic health of the country.
Commissioned by SACEM, the French society of music authors, composers and editors, the aim of the study is to assess the economic weight of French cultural and creative activities. It analyses nine sectors in total: the graphic and plastic arts, music, the performing arts, film, television, radio, video games, books and the press/journals/magazines. The study reaches some eye-opening conclusions: with 1.2 million jobs and 74.6 billion euros in turnover, the cultural industry is a substantial economic player, bigger even than the automotive sector. French household spending on cultural goods and services represent 4% of GDP. Better still, culture and creation are among the few sectors that have withstood the economic crisis and have continued to prosper.
Aurélie Filippetti, Minister of Culture and Communication, commented: “As we go through this crisis, culture should be seen as a powerful tool for economic development.” The cultural and creative industries have a number of assets that make them a driving force in the economy. They include a very varied range of occupations, and are particularly accessible for young people of working age. Most of the jobs they offer cannot be relocated.
As Marc Lhermitte, a partner at EY France, remarked in his introduction to the study, while cultural and creative activities are “essential for French vitality and cultural diversity, as well as social relations”, they can also “become a major economic driver for our country.”
View the full study (in French)
Watch the interview that SACEM’s Director Jean-Noël Tronc gave on the occasion of the study’s release.